• Organising part of an author's tour
  • Finding a suitable festival or venue
  • Filming a Q&A or producing a podcast
  • Arranging live-streaming or book sales

Helping Your Publicity Team

Books Up North has good working relationships with the largest publishers in London and also supports the small independent presses.  Sarah can assist your publicity team in a number of ways such as using her local knowledge and connections to identify a suitable venue or festival for your writers or assembling a mini-tour in-line with your budget. And as she is relatively local to the event, she could ensure your writers are properly supported by attending or your behalf saving both your travel costs and valuable time.

Sarah works with an extended team of professionals who can help her to deliver live-streamed events, curate exhibitions, record and edit video footage or produce literary projects. She is also presenter of a podcast called ‘Books For Your Library‘ where she can be heard ‘in conversation’ with writer and illustrators talking about their new books, personalised signed copies of which are sold via the online Bookshop.

She has recruited a panel of enthusiastic young book reviewers who are reading and reviewing new books releases to promote reading from pleasure and literacy. She is the editor of the posts on our Kids Reviews page  but preserves the authentic voices of the children.

She is passionate about getting authors into schools and has a strong network of schools in her area. She has also produced more complex creative writing projects such as the 100 Years of War which involved writers Michael Morpurgo, Danny Martin and Justin Huggler and 25 war veterans from Yorkshire. Other long-running successes are the  School Story Project endorsed by Sir Quentin Blake for Key Stage One pupils,  and an inter-school slam poetry competition devised by Andy Seed and known as the P-Factor.

Sarah is an experienced bookseller who can offer a pop-up book sales service at an event thereby ensuring that the book sales and signings are properly managed by our team. She is also an experienced Event Chair and is comfortable introducing your author on appearing in conversation with them at either a live or virtual event as seen here with Alexander McCall Smith for Waterstones.


Books Up North is keen to work more closely with indie and small print publishers so that readers can access those writers whose books are not often visible in high-street bookshops and more difficult to get a sense of online.

If you are a publicist or agent who would like to explore if Books Up North can help your team please get in touch.

Or why not send us a proof so that we can feature a forthcoming release on our New & Reviews page?

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